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| Does your website appear FOREIGN? | ||
| Inferior business English doesn't only appear in North America or Europe. It is also written often by intelligent, non-native English speakers in other countries who want Westerners for customers. But Westerners detect foreigners immediately because they notice even small differences in the way foreigners express their thoughts. Whether you're from East or West, if international commerce is important to your business, you simply must say it right. Recognizing and understanding culturally acceptable English is difficult if not impossible for those who speak it as a foreign language. In a competitive world, clear, non-alienating language gains the trust of strangers you may never meet. Are your advertisements, manuals, magazines, and websites written in a way that earns complete respect for your business? |
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E-PROOFER   MISSPELLED WORDS IN BUSINESS How do YOU spell them? |
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| The finest language is mostly made up of simple, unimposing words. — George Eliot | |||
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